Advertising production project 9
In this advertisement project for the Amazon platform, I conducted in-depth research into our target market, identifying our main audience groups—creative professionals, students, and gaming enthusiasts. Working closely with my team, we meticulously planned every detail, from selecting the scenes to choosing the right models, all aimed at authentically showcasing the potential of the drawing tablet across various use scenarios.
For the drawing functionality, we featured a professional illustrator, demonstrating how she uses the tablet to transform inspiration into stunning artworks. In terms of office work, we showed how an entrepreneur leverages the device to enhance productivity, making everything from meeting notes to project planning more efficient. As for gaming, a game developer illustrated how the tablet can be used to create captivating game characters and scenarios.
Throughout the filming of the advertisement, we focused not only on showcasing the product's features but also on conveying a message of limitless creativity. With this drawing tablet, everyone can unleash their creative potential, whether in art, work, or entertainment.
The video has obtained the rights for portrait use and commercial licensing.
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